Good Time
Who Gives A Crap
2023
Good Time was a B-Corp™ brand that created blissful, plastic-free shower products—donating 50% of profits to clean water initiatives. As the first sibling brand of Who Gives A Crap, it combined playful design with purpose-driven impact.
I led content and social media across the AU, US, and UK markets, developing and executing the brand’s content strategy, creative direction, and organic growth. From concept to creation, I shaped a distinct voice and visual identity that brought Good Time’s feel-good ethos to life.
Content Strategy, Social Media Marketing, Content Creation